Want to be part of the biggest rivalry in college football—and leave your mark on UT history?

It's easy. Just design the best BEAT OU Shirt.  

For more than 100 years, the Red River Showdown has gone down at the Cotton Bowl, and for more than 100 years, students have been creating shirts, buttons, signs, hats, and other gear to show their support for the Longhorns. This is your chance to be part of the tradition. 

This annual contest is open to students only, and the winner receives a prize and the opportunity to be a part of the rich tradition and history of the Texas vs. OU rivalry. 


Contest Timeline

  • Submissions accepted from May. 1 – Sept. 2.

  • Voting will take place Sept. 4 – Sept. 6.

  • Winner will be announced Sept. 9.


Entry Rules & Requirements

  1. All entries must be designed on the provided T-shirt template. (Download PDF here)

  2. Designs should be in proportional in scale and print ready upon submission.

  3. Must contain "Beat OU."

  4. Production specs: One ink color (PMS preferred) on burnt orange shirt. Maximum imprint size 10" wide x 14" tall. Design will appear on front of shirt only. Shirt color will be burnt orange.

  5. No derogatory images or language.

  6. Avoid using Bevo, UT Tower, or Hook 'Em sign due to licensing and trademark policies.

  7. Only approved entries will move forward to the voting round.

  8. Winning designs may be tweaked by the Texas Exes to accommodate ordering needs.

  9. Have fun and get creative!


To Submit Entries

  1. Save your entry as "First name.Last name-OU Design."

  2. Email alyssa.sanchez@texasexes.org with your entry.

  3. Put "Beat Shirt Contest Entry" in the subject line.

  4. All entries must be submitted by Sept. 2 at 11:59 p.m.



1 overall design will be chosen as the Grand Prize winner and featured on the “Beat OU” shirt.

This annual contest is open to students only. 

BEAT shirts are a Texas Exes Student Member benefit. For more information on Student Membership or to join please visit us here! Have questions? Contact alyssa.sanchez@texasexes.org